My Final Tour Poster

This is the tour poster that I am going to show the rest of my group. Despite practising I have decided to include only the black and white effect to the image. This is because I personally thought that adding a filter to the image would not suit the style of the tour poster.

After conducting my research I decided to use 'The Vaccines' tour poster for most of the inspiration. As there is a white border behind the image and the text. I also considered changing the text of the venues to make it stand out more but it didn't suit well with the black and white theme.

Also the 'Tinie Tempah' tour poster influenced my decision to include both the logo (Hozier font at the top of the poster) as well as the image to represent the artist. I think that this is the best way to allow your target audience to associate the text with the artist, through implementing it on to all the products and accounts that we create.

The image of the artist has been positioned and sized so there is room down each side of the image, this gives the poster room and makes it look less congested. The same text that I have used on my personal CD packaging has been used so this as well as the logo for 'Hozier' are associated with the artist.

I have also including information for the target audience at the bottom of the poster. From the left is the number that they would have to ring to book tickets, the website that they can go on to either order tickets for gain more information about the tour. 

I have also included 'Group 2' and a copyright sign this is because we are using 'Group 2' as our brand and we are creating the products and music video. The copyright sign is so that everyone knows that the tour poster is a Group 2 production, that is why we also created a logo to represent the brand (check prior blog post).

Facebook and Twitter icons are on the right and this is so the target audience know that they can find information about the tour on both the social media website. The website will contain links to both accounts if they can't find them on their own.